Statistics show that 69% of businesses in the UK aren't yet advertising online, and calls are very valuable to many of these potential advertisers. Pay Per Call opens up a new opportunity for these businesses to receive calls from online advertising. In addition, many customers don't feel comfortable buying online, and Pay Per Call addresses their need to speak to a vendor.
Touch was the first to launch Pay Per Call in the UK (in June 2005), and we now have the most significant distribution network, serving ads on Lycos and the Touch Local network.
Pay per call client testimonial
Since using Touch for our advertising campaign we have seen an increase in excess of 300% in our online turnover compared to the same period last year. What makes this even more amazing is the fact that our budget has actually been decreased by a third!
Since using Touch for our advertising campaign we have seen an increase in excess of 300% in our online turnover compared to the same period last year. What makes this even more amazing is the fact that our budget has actually been decreased by a third! 
