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| Outsourcing your affiliate campaign can be a lifesaver and timesaver to an e-retailer if: |
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- You don't have an affiliate programme but need one
- You have an existing affiliate programme but it is not performing
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Touch are experts in Affiliate Marketing and will manage country-wide exposure for your brand that allows you to generate new customers across a range of sites.
You will pay on a cost effective, cost per action basis. We will oversee the process using software that will eliminate duplication of orders and track and evaluate campaign effectiveness and maximise your ROI. We ensure that we give the best support for your affilates by being nimble, flexible and innovative with creative design.
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| How we improve your results |
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Format a strong set of guidelines for what your affiliate programme must accomplish - is it Branding? Traffic? Sales? |
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Devise a suitable commission structure |
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Drive your marketing objectives using suitable affiliate networks |
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Form strong relationships and support with your affiliates |
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Increase campaign effectiveness through optimisation and reporting technologies |
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Maximise your ROI with dedicated account management and support |
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"Affiliates are expected to account for between £1.1bn and £1.35bn of sales for merchant partners in 2005, up from £600m in 2004. This outstrips growth rates for both online advertising and search engine optimisation, which is expected to grow by 32% and 70% respectively. For the second year in a row we are seeing major growth in sales driven by affiliates, who themselves becoming increasingly savvy as internet marketers"  |
| Ashley Friedlan, CEO, E consultancy |
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